Forbidden Startups
We’re committed to fostering a positive and ethical online environment. This means we don’t allow startups involved in:
- Adult entertainment
- Gambling
- Weapons
- Alcohol businesses
- Tobacco products
- Drug paraphernalia
- Pyramid schemes or illegal activities
We believe in supporting businesses that promote positive growth and community. If your startup aligns with these values, we’d love to hear from you!
Accepted Startups
Your startup/project must meet our acceptance criteria and have an appropriate valuation to be published.
Requirements:
- Revenue: At least a few paying users or revenue from ads. Or, select “Pre-Revenue” if you don’t have any paying users or revenue yet.
- Audience: An email list or customer database, or few visitors/users where the new owner can find real value.
- Age: At least three months old.
- Category: Matches one of our listed startup categories.
- Status: Fully operational without significant errors.
Categories of Startups
- Micro-SaaS
- Web and Mobile Apps
- No-Code Projects
- AI Product
- E-commerce
- Newsletters
- Content Sites
- Extensions
- Add-ons
- WordPress Plugins
- Shopify Apps
- Directories
- Databases
- Marketplaces
- Communities
- Agencies
- Info Products
Valuations
Buyers use multipliers to determine your startup/project’s value.
The Multiplier Math:
SaaS Startups (think software subscriptions): Multipliers typically range from 3x to 8x your Annual Recurring Revenue (ARR). ARR is basically your yearly income from subscriptions.
E-commerce & Others: Here, multipliers are usually between 1x to 4x your annual revenue.
But wait, there’s more! The exact multiplier depends on several factors, like:
- How much money you make (revenue)
- How much profit you keep after expenses
- How much it costs to get new customers (CAC
- The lifetime value of a customer (how much they spend over time
- How fast your business is growing
- How much money you’re burning (spending) to grow
- Who your competitors are
- What the overall market looks like
Let’s see it in action!
Example: Newsletter with $3,000 revenue – Multiplier: 2x
Value estimation: $3,000 x 2 = $6,000
Example 2: SaaS project with $3,000 ARR – Multiplier: 5x
Value estimation: $3,000 x 5 = $15,000
Example 3: Educational Mobile App with $12,000 ARR – Multiplier: 6X
Value estimation: $12,000 x 5 = $60,000
Remember: A higher growth rate and a better customer lifetime value compared to customer acquisition cost can lead to a higher multiplier for your startup!